Wednesday, July 25, 2007

Sea bass, minted peas and the aspirational lentil

Ladies and gentlemen, introducing the aspirational lentil. The tyranny of branding demands that these crappy lentils are 'repositioned' as 'beluga' in order to turn them into a 'luxury item' that supermarkets can overcharge for.

Beluga lentils
rocket (UK)
tomatoes (UK)
Sea bass (North Atlantic)
Lime (unknown)

2 Comments:

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Anonymous Anonymous said...

Thanks for writing this.

12:46 am  

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